Ugreen’s new Nexode 45 W GaN charger with retractable cable now available at Costco - Notebookcheck

Ugreen has launched its new Nexode 45W GaN charger, now available through Costco retail channels. This represents a strategic expansion of Ugreen's market presence following successful launches in Eur... Read original →

Ugreen’s strategic rollout of its 45W GaN charger via Costco signals GaN’s transition from enthusiast niche to mass-market adoption. Technically, this pressures upstream suppliers to scale 6-inch GaN-on-Si wafer capacity and accelerates integration of low-voltage GaN FETs into power management ICs, while reinforcing USB-C PD standardization downstream. Regulatory shifts—particularly stricter EMI limits under UL (US) and CE (EU)—have raised compliance barriers, prompting Ugreen to bypass Amazon’s fragmented, price-sensitive ecosystem in favor of Costco’s controlled retail channel. Competitors like Anker and Belkin will likely counter with device bundling or loyalty-program exclusives rather than direct price cuts. Within 18 months, ‘performance inflation’ will push 65W as the new baseline; if 8-inch GaN wafer yields don’t drive costs down swiftly, mid-tier brands face consolidation.