Nvidia’s Investment Boom - SOMO - The Centre for Research on Multinational Corporations

NVIDIA has emerged as one of the biggest beneficiaries of the AI boom, with its influence extending far beyond the chips that power systems like ChatGPT. Since the launch of ChatGPT in late 2022, NVID... Read original →

NVIDIA’s dominance now spans hardware, software, and strategic investments, creating a self-reinforcing AI infrastructure moat. Its CUDA ecosystem locks in developers, rendering rival GPUs—despite competitive specs—commercially marginal, especially for AMD, Intel, and Taiwan, China-based players. The European Commission’s sovereignty concerns may trigger DMA-driven interventions against bundling practices, raising compliance overhead. In response, AMD is fast-tracking ROCm adoption, while Chinese firms are rebuilding AI stacks under compute constraints. Over the next 18 months, regional ‘de-NVIDIAtion’ initiatives will gain traction in Europe and China, yet systemic dependency ensures NVIDIA’s near-term hegemony. The real threat isn’t competition—it’s geopolitically enforced supply chain decoupling.