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Middlemen emerge as ASEAN's No. 2 AI compute buyers

digitimes.com 2026-07-21
Industry Analysis
The rise of intermediaries as ASEAN’s second-largest AI compute buyers reflects structural arbitrage under tightening U.S. tech controls. These non-end-user entities bypass export licensing by rerouting NVIDIA H100-class chips to restricted regions, distorting official pricing and diverting TSMC’s CoWoS advanced packaging capacity toward gray-market demand—exacerbating supply bottlenecks. Compliance-wise, the U.S. Bureau of Industry and Security is tightening end-user verification, forcing distributors to absorb 30%+ higher due diligence costs. In response, AMD and Intel are fast-tracking localized AI accelerator ecosystems in Malaysia and Vietnam to recapture diverted demand through compliant channels. Over the next 18 months, intensified U.S. scrutiny on Southeast Asian re-exports will likely push these middlemen to evolve into edge-based AI service providers, fragmenting the regional compute landscape and eroding NVIDIA’s pricing hegemony while accelerating divergent AI hardware standards.
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