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Chinese GPU maker sells out over 30,000 gaming GPUs within 48 hours despite lukewarm benchmarks

tomshardware.com 2026-05-26 Zhiye Liu
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GPU marketdomestic GPULisuan Techgraphics card salesChinese marketgaming GPUperformance comparisonpricing strategybrand marketingsemiconductor industrydomestic substitutionconsumer trend
News Summary
Chinese GPU maker Lisuan Tech has sold over 30,000 units of its LX 7G100 gaming GPU within 48 hours, despite lukewarm performance benchmarks. Although the card underperforms compared to NVIDIA's RTX 4... Read original →
Industry Analysis
Lisuan Tech’s LX 7G100 selling out despite underperforming RTX 4060/5060 reveals a powerful nationalist premium in China’s GPU market. Technically, its 6nm node doesn’t breach advanced process limits but accelerates domestic driver stacks, game engine optimization, and AI compiler ecosystems—compensating raw performance with localized software synergy. Compliance-wise, U.S. AI chip export controls push Lisuan toward onshore supply chains, yet EDA and third-party IP dependencies remain critical vulnerabilities. NVIDIA will likely counter with RTX 5060 Ti price cuts or DLSS 4 bundling while expanding China-specific SKUs. Over the next 12–24 months, if Lisuan successfully deploys LX Pro/Ultra into AIGC inference and cloud rendering, it could ignite a long-tail substitution wave in datacenter GPUs, fracturing the global duopoly into a multipolar, regionally segmented landscape.
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